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Although it’s easy to get inexpensive apparel in China at any of the multiplying online sites, advanced shoppers might prioritize quality over price.

For example, high-quality fabric, such as the organic fabric that is free of chemicals, is good for our body and the environment.

This week, Beijing Today scouted a new fashion brand, Neemic, founded in 2011 by Hans Martin Galliker and Amihan Zemp, both from Switzerland. The brand aims to create outstanding fashion out of eco-friendly fabric.

Galliker said the brand isn’t just for designers or clothes producers. “Neemic is fostering the artistic scene. It offers a beautiful hutong artist-in-residence guest room for free and supports the creation of the retail market for organic fabrics available for designers,” he said.

In Neemic’s early stages, the founders spent a lot of time searching for organic fabrics, only to realize they weren’t readily available within China.

“China has organic fabric, but they are all for bulk export,” Galliker said. “It’s hardly possible for us to reach minimum order requirements, but together (as a bunch of local fashion designers) we gain purchasing power and might succeed more often.”

Currently, 15 percent of Neemic’s collection is made from organic fabrics imported from the US, Germany and India.

Organic fabric has its limitations: it isn’t available in many colors, since industrial dyes causes pollution. Galliker’s idea is to use local tailors and pay them a fair rate for their work. Their prices are higher than factory overstock online but more acceptable compared to many indie designers’.

For each collection, Neemic has only 35 pieces. Most are basic and good for mixing and to obtain the season’s “in” look, such as pairing a silk button-up oversized shirt (1,250 yuan) with a floral spring garden shirt and pants (1,890 yuan), plus a military green jacket with oversized hoody (3,250 yuan).

Apart from Neemic, Galliker has other projects, such as No More Mono, a fashion and photography exhibition that attracts artists, musicians and designers.

Anyone interested in Neemic apparel or Galliker’s other sustainable projects is welcome to check its website, neemic.cn, or join them on March 7 at Liangdian Center. [vc_single_image image=”1708″ image_size=”full” frame=”noframe” full_width=”no” lightbox=”yes” link_target=”_self” shadow=”yes” width=”1/3″ el_position=”first”]
Knotted lace

Material: 100 percent cotton

540 yuan [vc_single_image image=”1704″ image_size=”full” frame=”noframe” full_width=”no” lightbox=”yes” link_target=”_self” shadow=”yes” width=”1/3″ el_position=”first”]
Parka with oversized hoody, large buttoned pockets on side, adjustable draw-cords to the waist and hem.

Material: silk and organic cotton

3,250 yuan [vc_single_image image=”1702″ image_size=”full” frame=”noframe” full_width=”no” lightbox=”yes” link_target=”_self” shadow=”yes” width=”1/3″ el_position=”first”]
Spring Garden Trousers

Material: 100 percent silk

1,890 yuan [vc_single_image image=”1701″ image_size=”full” frame=”noframe” full_width=”no” lightbox=”yes” link_target=”_self” shadow=”yes” width=”1/3″ el_position=”first”]
Lace top with string straps.

Material: cotton and silk blend

950 yuan [vc_single_image image=”1703″ image_size=”full” frame=”noframe” full_width=”no” lightbox=”yes” link_target=”_self” shadow=”yes” width=”1/3″ el_position=”first”]
Spring Garden Top.

Material: 100 percent silk

1,890 yuan [vc_single_image image=”1706″ image_size=”full” frame=”noframe” full_width=”no” lightbox=”yes” link_target=”_self” shadow=”yes” width=”1/3″ el_position=”first”]
Lightweight button-up jumpsuit with sheer silk on back panel and sleeves; adjustable draw-cords on waist, patch pockets to the hips and a cropped cut to the leg.

Material: 100 percent silk

2,780 yuan [vc_single_image image=”1707″ image_size=”full” frame=”noframe” full_width=”no” lightbox=”yes” link_target=”_self” shadow=”yes” width=”1/3″ el_position=”first”]
Cropped silk blazer with notched lapel, double-button closure and jet pockets.

Material: silk and organic cotton

1,490 yuan

Neemic

94, Dong Sishitiao, Dongcheng District
10 am – 10 pm
8950 8995

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